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ADFX Trophy

ADFX has been running since 1996, ADFX 2006 being its sixth incarnation. Winning case histories from previous years are available in this archive. Follow the relevant link to go directly to the page of interest.

ONLINE FILES
ADFX WINNERS & CASE HISTORIES 2004
CATEGORY CLIENT AGENCY AWARD
Grand Prix Award C&C 'Club Energise Sport' Cawley Nea/TBWA  
1: New Product Launch C&C 'Club Energise Sport' Cawley Nea/TBWA Gold
  Dept. of Environment 'Race Against Waste' Lyle Bailie International Silver
  Eircom 'Break Free' McConnells Silver
2: New Campaigns - Existing Products Barnardos Cawley Nea/TBWA Silver
  Heineken 'Green Energy' McCann Erickson Silver
  Seven Seas 'Active 55' DDFH&B Bronze
  NSC 'Penalty Points' Lyle Bailie International Bronze
3: Long Term Campaigns C&C (Ireland) 'Mi-Wadi' Cawley Nea/TBWA Gold
  IBTS 'Blood is Thicker than Water' Irish International BBDO Bronze
  Health Promotion Unit 'Nico' QMP Publicis Bronze

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ADFX WINNERS & CASE HISTORIES 2002
CATEGORY CLIENT AGENCY AWARD
Grand Prix Award NSC ' Damage' Seatbelts McCann Erickson Belfast (now Lyle Bailie)  
1: New Product Launch Pfizer 'Benylin' Bates Ireland (now Hunter Red Cell) Gold
  Coca-Cola Ireland 'Sprite' McCann Erickson Silver
  RTE Sales Chemistry Bronze
2: New Campaigns - Existing Products NSC 'Shame' Anti Drink Driving McCann Erickson Belfast (now Lyle Bailie) Gold
  NSC ' Damage' Seatbelts McCann Erickson Belfast (now Lyle Bailie) Gold
  Irish Defence Forces 'Recruitment' Cawley Nea Silver
  Kellogg's 'Nutri-Grain' McConnells & Mindshare Bronze
3: Long Term Campaigns Irish Distillers 'Jameson' McConnells Silver
  Bank of Ireland 'GAA Sponsorship' McCann Erickson Bronze
 
ADFX WINNERS & CASE HISTORIES 2000
CATEGORY CLIENT AGENCY AWARD
Grand Prix Award Showerings (Ireland) 'Bulmers' Young Advertising (now Young Euro RSCG)  
1: New Product Launch Walkers Irish International Silver
  Gibneys Ireland 'Smirnoff Ice' DDFH&B Bronze
  Lever Brothers 'Persil Tablets' DDFH&B Bronze
2: New Campaigns - Existing Products NTL 'Recruitment' McCann Erickson Bronze
3: Long Term Campaigns Showerings (Ireland) 'Bulmers' Young Advertising (now Young Euro RSCG) Gold
  Hibernian Insurance Irish International Gold
  Smithkline Beecham 'Ribena' Grey Advertising (now Grey Helme) Bronze
 
ADFX WINNERS & CASE HISTORIES 1998
CATEGORY CLIENT AGENCY AWARD
Grand Prix Award C&C 'Club Orange' Cawley Nea  
1: New Product Launch Laser Card Services Irish International Silver
  Eircell 'Ready to Go' Saatchi & Saatchi Silver
2: New Campaigns - Existing Products C&C 'Club Orange' Cawley Nea Gold
  AIB 'Accelerator Car Finance' McConnells Silver
  C&C (Ireland) 'Mi-Wadi' Cawley Nea Bronze
3: Long Term Campaigns Guinness Ireland 'Smitwicks' McConnells Gold
  Automobile Association Youngs (now Young Euro RSCG) Silver
 
ADFX WINNERS & CASE HISTORIES 1996
CATEGORY CLIENT AGENCY AWARD
Grand Prix Award The Sunday Independent Irish International  
1: New Product Launch Guardian Direct DDFH&B Gold
  Nutricia Ireland 'Cow & Gate' The Birchall Company Silver
  Dunkin' Donuts McConnells Bronze
2: New Campaigns - Existing Products The Sunday Independent Irish International Gold
  Jamont Ltd 'Kittensoft' Bates Ireland (now Hunter Red Cell) Silver
  Lyons Tea Brindely Advertising Bronze
3: Long Term Campaigns Showerings (Ireland) 'Bulmers' Youngs (now Young Euro RSCG) Gold
  Kraft Jacobs Suchard 'Maxwell House' Wilson Hartnell (now Ogilvy & Mather) Silver
  Lever Ireland 'Surf Relaunch' McConnells Bronze
Special Jury Prize Statoil Ireland McConnells